![]() ![]() ![]() At launch, the headset won’t be available at major retailers and instead will be sold through preorder via Sony’s own website. One key difference between PSVR 1 and its successor is Sony’s direct-to-consumer strategy. Sony wants its own premium PlayStation enthusiast market. Piers Harding-Rolls with Ampere Analysis said the challenge will be “convincing lapsed VR gamers who bought the original PSVR for the tech novelty factor to buy again.”.Sony has sold only 25 million PS5 units, so it will likely take many years for the company to achieve similar results with PSVR 2. ![]() The way down this road is well traveled.” Piscatella pointed out that the original PSVR headset never attained a double-digit attach rate, meaning fewer than 10% of the roughly 100 million PS4 owners at the time had bought the device when Sony announced in 2020 that it sold 5 million units. “he question is will anyone beyond the core niche want to spend that kind of money regardless of the tech.
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